– DESIGN/FASHION, advertising campaign-
By Martina Barberis
The commercial of DIOR perfume reminds us how much manufacturing is important… in fact, in this videoclip is spent a lot of time not only underlining the importance of that little bottle of perfume but also telling us the quality of the production
Earth, air, water, and fire. Four elements closed in a bottle.
Air and water
collaborating with Baccarat
Just a comparison with the commercial, not the history of it. A bottle and a testimonial, in this case Charlize Theron… that’s all
Vs CHANEL N 5. They looked back at the past but with a different point of view: not only the manufacturing(DIOR) of it but also the history of the creator(CHANEL) So what they have in common is that they do not only care about the final result of it but they also want to show the process for having the perfume.